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Web Marketing

If you build it, will they come? Not without a comprehensive web marketing strategy that acquires customers, strengthens relationships, and opens new markets.

silenceIT web marketing services focus on three fundamentals of findability: copywriting for search, pay-per-click advertising, and email. Proven to build traffic, increase conversion and encourage loyalty. Results you can measure.

SEO Copywriting

Anyone can write. Not everyone can write well. Expertly crafted text has a profound impact on website search ranking, social media marketing, and customer conversion rates. silenceIT’s professional SEO copywriters:

  • Review your website’s organic ranking
  • Analyze keyphrase click-through conversion rates
  • Research competitive keyphrase densities
  • Develop keyphrase-rich content with specific SEO and demographic targets
  • Establish new benchmarks and measure SEO/conversions over time

Rank alongside competitor websites for crucial industry keyphrases. Attract prospects at all stages of the buy cycle. Boost conversion rates. Sell.

Search Engine Marketing

Search engine marketing (SEM) begins, but doesn’t necessarily end, with Google, Bing, and Yahoo! General-purpose search engines are essential to any SEM strategy. But if you sell to other businesses, don’t overlook your industry verticals. These are where you’ll find your customers. More importantly, these are where your customers should be able to find you!

silenceIT thinks outside the Adwords and Ad Central box to include image and video search, local business listings, and industry-specific vertical search engines. Make your pay-per-click and banner advertising dollars work harder. Improve relevancy, increase click-through conversion, and save money.

Email Marketing

It should go without saying: email marketing works! Despite this well-worn fact, most organizations still miss valuable opportunities to collect email addresses and maximize the impact of their direct marketing campaigns. A full-service silenceIT creative development and marketing initiative:

  • Identifies innovative new collection points to expand your opt-in database
  • Delivers multichannel content based on subscriber email capabilities
  • Personalizes targeted mail based on subscriber preferences
  • Uncovers new cross-sell and up-sell opportunities with A/B split mailings
  • Analyzes response rates to refine campaign messaging
Call for an executive e-business diagnostic
Modules or à la Carte?

Modules or à la Carte?

Choose “prix fixe” service modules for rapidly deployed web or IT projects. Add à la carte services for more complex e-business or e-marketing initiatives. Whatever your need, silenceIT has a solution to suit your budget and time-to-market objectives.

Save Time and Money

Save Time and Money

One supplier for web design and marketing. Another for the development of your custom web applications. A third for hosting and IT. Or call silenceIT for an end-to-end solution with true single-source cost- and time-saving benefits.

Recent News

The Big Reveal

silenceIT has a new website – and a new look! A months-long makeover that today culminates in the Big Reveal. We urge you to explore the results of our work. If you like what you see, we also urge you to call.

Protect Your Investment

Protect Your Investment

Start with a content website today, add an e-commerce or community platform tomorrow. silenceIT’s standards-based development framework anticipates future growth in design, application, and infrastructure. You’ll never need to retrofit past work.

Take Control

Take Control

Your project will always be on budget and on time. Login to the silenceIT Customer Portal and receive end-of-day status updates. Post comments, download concept files, approve work tickets, or review timesheets. Stay “in the loop” - and in control!

Recent Blog Activity

Creating the right Facebook Page for your company

There are two types of Facebook Pages: Official Pages and Community Pages. The following post will help guide you in the right direction as to which Facebook page is right for your company.